In the ever-evolving landscape of digital advertising, capturing user attention is essential for marketers. Interstitial ads emerged as a prominent ad format that aims to do just that. These ads are designed to provide a seamless transition between content, offering advertisers a unique way to engage users. In this article, https://canvas.instructure.com/eportfolios/3179978/Home/Understanding_Interstitial_Ads_A_Comprehensive_Guide_