It has evolved from a nascent concept to a pivotal strategy that shapes how brands connect with their audiences in a rapidly evolving digital world. RTB involves the exchange of user data, raising concerns about user privacy and compliance with data protection regulations like the General Data Protection Regulation (GDPR). https://seolocal42086.liberty-blog.com/28515780/la-guía-más-grande-para-gestión-de-anuncios